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BECOME A PART OF THE SWISS INFLUENCER AWARD

INTRODUCTION

The SIA Swiss Influencer Award was held for the first time in the fall of 2019. The TV channel Blue (Swisscom) broadcasted the event live at that time. Eversince, the “SIA Swiss Influencer Award” event has become a popular happening in the Swiss influencer scene, both among clients and agencies as well as among the creators themselves. It is the most prestigious award for Swiss influencers. 

The concept of the SIA Swiss Influencer Awards not only includes awards in various categories, but is also dedicated to newcomers who can qualify for the Newcomer Award by participating in the challenges. This makes the SIA the largest microinfluencer campaign in Switzerland, making it an unmatched concept internationally as well. 

Because we see ourselves as part of the influencer community, we are now taking the next logical step: we are creating tokens of a part of our shares so that the entire industry, every influencer, every agency and also anyone else who wants to participate in the future development of the industry has the opportunity to become a part of the SIA. The award and our whole movement will thus be more broadly positioned, “democratized” so to speak. 

HOW IS THE SSIA CURRENTLY POSITIONED? 

The SIA Swiss Influencer Award is established in the industry as the “official” Swiss Influencer Award. We have invested a lot of time and dedication to build the SIA Swiss Influencer Award brand. Despite the high initial investment, we are already profitable with the SIA Swiss Influencer Award after the second event. Additionally, the even more important achievement is the high awareness and credibility of the brand. This has enabled us to sign long-term sponsorship agreements with strong partners such as Smile Insurance.

WHAT ARE WE PLANNING FOR SWITZERLAND?

Next up, we want to make the SIA Swiss Influencer Award even more profitable and develop new offers. The focus lies on expanding the microinfluencer campaigns into a product that can be booked all year round. In general, the SIA Swiss Influencer Award is transforming into a Swiss competence center for influencers and influencer marketing. For insrance, we want to offer consulting services and training in the future. We also want to organize additional, larger events relevant for the industry in the future.

ARE WE PLANNING TO EXPAND INTERNATIONALLY? 

Yes, we are. Switzerland is a valuable test market for us. Structures and processes could be optimized step by step. After we succeeded in making the brand ” SIA Swiss Influencer Award” so popular within only three years despite the pandemic, we are ready to go international. We aim for cooperations with partners who are locally well connected and established. 

FINANCIAL PLANNING

In 2022 we will report a profit of about CHF 50’000. By 2027, we aim to continuously expand sales to CHF 5 million and increase profit to CHF 1.5 million annually. This will be achieved by, among other things, through the new products mentioned above (events, micro influencers, consulting, licensing business).

GOING PUBLIC – WE WANT YOU TO PARTICIPATE!

We want you to become a part of the SIA Swiss Influencer Award AG, because we are convinced: Together we are stronger!

With you as owners, the SIA Swiss Influencer Award will be even more successful, even more innovative and even more interesting. The more people can contribute their ideas and the more broadly supported our business decisions are, the more impact the SIA Swiss Influencer Award AG will have with the Swiss Influencer Award. The SIA Swiss Influencer Award will thus become the world’s first influencer platform owned and ruled by the community. 

With the purchase of shares you become an owner of the SIA Swiss Influencer Award. You will own a part of the company and for every share you hold, you are entitled to a voice. And we want to hear that voice. We can’t wait to get new input, engage in dialogues with you and thus bring the SIA Swiss Influencer Award AG to the next level. Everyone can contribute as much or as little as they want.

THIS IS WHY YOU SHOULD BECOME A PART OF OUR COMPANY

1. MORE PARTICIPATION

In which areas should we get involved? How should the SIA Swiss Influencer Award AG be developed? What should growth capital be used for? As an owner, you have more opportunities to participate than ever before. At the annual general meeting you elect the board of directors and decide on the allocation of profits (1 vote per share, the more shares you hold, the stronger your vote is weighted) and let us know your opinion in regular surveys (1 vote per shareholder). This way you will have a lasting influence on the SIA Swiss Influencer Award and have a say in all important decisions.

2. MORE MONEY

You will get the unique opportunity to join a growing and visionary company. Despite (or because of) our ongoing pioneering spirit, we are now an established and stable company that is making a profit. As an owner you will share in the success of the SIA Swiss Influencer Award AG: The more we grow, the more the value of your shares will increase. And if the general assembly (including you) decides to distribute a dividend (profit share), you will get a part of it for each of your shares.

3. MORE IMPACT

Put your money to work instead of leaving it in the bank. Investing in SIA Swiss Influencer Award AG means investing your money wisely and becoming part of our commitment to the influencer industry. 

4. TRADABILITY

“SIA Shares” are available to trade without any restrictions. Even though we hope you will stay as an owner in the long run!

5. A UNIQUE OPPORTUNITY

Until March 31, 2023 you have the chance to buy a limited number of SIA Swiss Influencer Award shares at a fixed price of CHF 5 per share. We will make around 10% of the shares available and sell them on a first come, first served basis. From April 2023, the price will then be adjusted to the current demand and increase with each purchase.

Are you ready to shape the future with us, to make visions become reality and to be a pioneer? An investment in the SIA Swiss Influencer Award AG makes it possible. Become an owner of the SIA Swiss Influencer Award AG now!

LEGAL BASIS

The new Swiss DLT law (Federal Law on the Adaptation of Federal Law to Developments in Distributed Electronic Register Technology) has enabled us to issue SIA Swiss Influencer Award AG shares as register value rights (tokens). We call them “SIA Shares.” Each “SIA Share” corresponds to one share of SIA Swiss Influencer Award AG.

YOUR RIGHTS AS A SHAREHOLDER

As an owner of “SIA Shares” you become a shareholder who holds the assets of SIA Swiss Influencer Award AG proportionally to your amount of shares. The “SIA Shares” also entitle you to vote at the annual general meetings and to benefit from the distributed profits (dividends).

OUR GOAL

As a buyer of “SIA Shares” you invest directly in our company and in the future of the influencer industry. This way you can profit from the growing market and our success. We intend to constantly expand our offer as indicated above and to build up an Influencer Competence Center to cover all areas of this exciting industry.

As a first step, in cooperation with the Shareholder Company, we issued about 10% of our shares as “SIA Shares” on the Ethereum Blockchain – a global open source platform for decentralized applications. You can purchase the “SIA Shares” on our website and if desired sell them back to us online*.

* However, there is no legal obligation to repayment of the invested capital.

HOW DOES IT WORK?

  1. Install the Aktionariat app on your smartphone.
  2. Fill in your personal details. You need to confirm your email and complete your profile information in the app.
  3. Choose the amount to invest on the brokerbot on the website.
  4. Click “wallet connect” and connect with app. 
  5. Complete purchase.
  6. Enter email and get payment information for transfer.

IMPORTANT INFORMATION

The public offer to purchase the shares is exclusively addressed to persons domiciled or resident in Switzerland or the EEA. Individuals from other countries are expressly excluded and it is prohibited to distribute this offer in any way in such countries. The offer is limited to a total of CHF 8,000,000 in Switzerland and €100,000 in the EEA.

NO WARRANTY FOR FORWARD-LOOKING STATEMENTS

This website contains statements and forecasts relating to the future development of the company and its business. These forecasts represent estimates that were made on the basis of all the information available at the present time. Should the assumptions underlying the forecasts fail to emerge through appearing risks, actual developments and results may differ from current expectations.

NO INVESTMENT ADVICE OR RECOMMENDATION

The website contains general information about the offer. This information is not a substitute for financial advice based on the investor’s individual circumstances and knowledge. Each person is responsible for consulting appropriate experts to assess the suitability of the offer and the associated risks for his or her own financial situation as well as the tax consequences of an investment.

RISKS

An investment in shares is associated with various risks and a loss of up to the entire capital invested may occur.

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